17. Does your Services and Programs page describe all the deliverables included, both tangible (books, CD's, MP3's) and non-tangible (seminars, sessions, coaching)? What will they get when they sign up for your services or program? When will they get it? How will they get it? What are the details of the deliverables?
And then along comes someone else. Amazon, and their attractive EC2 services. I discovered EC2 late one night while surfing the internet. We spoke. And I was so enamored that I wrote about them in a blog on this very website only a few weeks ago. EC2 seemed like an easy and affordable way for a small company to take their business into the cloud. "No more in-house servers." I reported. "No more on site support utah. No more Windows headaches. 100% access all the time. From anywhere." Admittedly, I was smitten.
Yes, it is possible. You can have sales people who are both sales-oriented as well as technically knowledgeable about your products or services. What they need to do is to come out of their comfort zones. They need to improve their knowledge base and skills when it comes to the tech support I.T aspects of their IT products and services. The focus here is in the message. If you use a more corporate-oriented sales message on engineers or executives more attuned to technical details, you really are not going to generate any B2B leads this way. You will need to approach your marketing campaign differently.
Go to start, the little button in the lower left hand side of your computer, in most instances. Now Managed I.T support uttah click on run. Type in "msconfig". You will see several options. Normal startup, Diagnostic startup, and Selective startup. We are going to be selective today and from now on, so click selective.
Another t-shirt that's guaranteed to leave you warm and fuzzy reads "I get paid for tech support..." on the front, "...I don't get paid to care" on the back.
With Pay as you go IT services, you can now concentrate on revenue generating areas of your business such as marketing or sales. These services will also mean better customer service, which would ultimately reflect in a healthy bottom line in your company's annual balance sheet.